2017: A Wild Ride

December 20, 2017

Welp, that was fast. We couldn't thank you all enough for supporting us through another year of celebrating cycling in the Mission District of San Francisco.

Can't give it all away in the intro, so scroll down to see our top 10 memorable moments from 2017.

A new chapter. After 7 great years leading the team here at Mission Bicycle company, Jefferson "The Professor" McCarley moved on to pursue a career with our friends at Ritual Coffee Roasters.

Upping our design chops. We teamed up with SF Design Week this year to host our first annual Design Cycle Competition, and give deeper insight into our collaborative design process.

We ate so many burritos. Is this new? Absolutely not, but in 2017 we did also manage to give our 53 Miles Per Burrito T-shirt a makeover. 

Branded. That's right. After 8 years of zero branding, we decided to let it be known. This is a proud Mission Bicycle.

We lit it up. After years of research in the R&D lab, we finalized the design for the latest iteration of our fully customizable commuter bike. Now featuring fully integrated lighting.

Turned it up. Last year we began hosting secret shows with Sofar Sounds, but this year we hosted over 10! If you ever see one pop up on their schedule in the Mission, it very well may be at our shop.

The Ocho. This year marked 8 years of Mission Bicycle Company. We celebrated with matcha cupcakes, matcha bikes, and the occasional matcha latte. 

Human shields. Having spent the better part of 2017 dodging Ubers and Lyfts, we joined up with our fellow cyclists to form a human protected bike lane along our very own Valencia Street.

Coming and going. We said hello to new hires, goodbye to old friends, and of course all got to ride together.

Last but far from least. One of our own has now taken up the helm of the ship that is Mission Bicycle Company, and will be leading us into the New Year on a metaphorical new set of tires. Congratulations to Josh, our new General Manager!